DR Group Holdings Sdn. Bhd. began its journey over 40 years ago with its first venture in Malaysian international airports. Since then, the Group has expanded and diversified into trading, distribution, manufacturing, property development, and investment.
As a leading airport retail specialist, the Group has secured a wide portfolio of concessions, covering categories such as chocolates, perfumes and cosmetics, souvenirs, fashion apparel, and accessories at major airports including KLIA, Penang International Airport, Langkawi International Airport, Kota Kinabalu International Airport, Kuching International Airport, and Labuan International Airport.
Today, DR Group Holdings distributes a wide range of imported chocolate brands including Lindt, Hershey, Mondelez, Nestlé, and Loacker through its airport retail outlets as well as duty-free retailers across airports and downtown locations.
Beyond retail, the Group developed the Jetty Point Shopping Complex in Langkawi in 1994, positioning it as a premier shopping destination offering duty-free products, fashion apparel, eyewear, footwear, entertainment, and dining experiences. In Putrajaya, the Group is has redeveloped and transformed the Selera Putra and Souq development into a major tourist attraction and currently manages more than 25 retail and F&B concessions.
Through its subsidiaries, Quantum Supplies (M) Sdn. Bhd. and Fidani Chocolatier Sdn. Bhd., the Group operates two chocolate manufacturing facilities, producing signature brands such as Danson, Farell’s, and Millton for both domestic and international markets. These facilities also serve as trusted contract manufacturing partners for globally renowned companies including Nestlé, Morinaga, Van Houten, and Starbucks.
Since 1984, DR Group Holdings Sdn. Bhd. has built strong expertise in the travel retail industry, driven by a deep passion for retail that continues to set the Group apart from its peers.
From the very beginning, the Group has embraced bold and innovative business strategies, consistently delivering original solutions to meet the evolving demands of the market. A commitment to quality products and exceptional services has been a key factor in the Group’s sustained success.
Founded in the 1980s with its first duty-free outlet at the then Subang Airport, the Group has grown into a network of over 30 outlets nationwide, offering diverse product categories such as chocolates and confectioneries, perfumes and cosmetics, local delicacies, souvenirs, and luxury fashion.
The Group’s retail outlets have earned numerous local and international awards, recognized for their distinctive store concepts and innovative marketing campaigns.
In addition to retail, DR Group Holdings has since diversified its portfolio into manufacturing and property management, further strengthening its position as a dynamic and forward-looking corporation.
Dato’ Dahlan Rashid, Group Managing Director and founder of DR Group Holdings Sdn. Bhd., is widely recognized as the “Chocolate King of Malaysia”. His relentless passion for chocolate has earned him industry-wide recognition, while his visionary, innovative, and dynamic approach to the chocolate and confectionery business has positioned him as a pioneer in Malaysia’s airport travel retail industry.
He also founded the first Chocolate Museum in Southeast Asia, located in Kota Damansara, Selangor, which serves as both an educational and tourism landmark that reinforces Malaysia’s position in the global chocolate and confectionery landscape.
To delight customers with exceptional products and services, fuelled by continuous improvement and innovative thinking.
We aim to keep our company strong, our planet healthy, and our people thriving for the next 100 years.
(a) Customers first: Make customers happy. Listen, help, and solve their problems.
(b) Teamwork: Work well together. Share ideas, help each other, and respect everyone.
(c) Embrace Change: Be open to new things. Learn new skills and try new ways of doing things.
(d) Integrity: Be honest and fair. Do what’s right, even when no one is watching.
(e) Passion: Love what you do. Be excited, work hard, and care about your work.
Director
DR Group Holdings Sdn. Bhd.
1st travel retail chocolate outlet@ Subang International Airport
1st travel retail perfume & cosmetic outlet @ Subang International Airport
Major retail expansion into @ all international airports in Malaysia
1st shopping complex, Jetty Point Duty-Free Shopping Complex @ Langkawi Island
1st travel retail mall outlet, Skymall, @ Langkawi International Airport
Travel retail outlets (Perfume & Cosmetic, Chocolate & Confectionery, Gifts & Souvenirs) @ Kuala Lumpur International Airport (KLIA)
1st 9D cinema within a chocolate outlet store @ JPO2, Johor
1st Porsche Design Outlet in Asia @ JPO, Johor
1st NARS Cosmetics Standalone Boutique in Malaysia TR
2nd Porsche Design Outlet in Asia @ Mitsui Outlet Park KLIA Sepang
1st Travel Retail Chocolate & PerfumeOutlet (Chocolate Souq) @ Dataran Putra, Putrajaya
Selera Putra @ Dataran Putra, Putrajaya
Commercial Souq @ Dataran Putra, Putrajaya
Fidani Galleria @ Johor Premium Outlet, Johor
Fidani Chocolatier @ LaLaport Bukit Bintang City Centre
Choc Stop @ Satellite Building, KLIA Terminal 1
Colors & Fragrances @ Satellite Building, KLIA Terminal 1
DR GROUP HOLDINGS SDN. BHD. (181121-T)
Travel Retails
Downtown Retails
Distributions
Manufacturing
Property Management
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